China CEO: Voices of Experience from 20 International Business Leaders

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China CEO: Voices of Experience from 20 International Business Leaders by Juan Antonio Fernández.pdf

Uploaded : 2018/06/18 

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Descriptions : CHINA CEO Voices of Experience From 20 International Business Leaders is based on interviews with 20 top executives and eight experienced consultants based in China The book is packed with first hand, front line advice from veterans of the China market Hear directly from the top executives heading up the China operations of Bayer, British Petroleum, Coca Cola, General CHINA CEO Voices of Experience From 20 International Business Leaders is based on interviews with 20 top executives and eight experienced consultants based in China The book is packed with first hand, front line advice from veterans of the China market Hear directly from the top executives heading up the China operations of Bayer, British Petroleum, Coca Cola, General Electric, General Motors, Philips, Microsoft, Siemens, Sony and Unilever, plus expert China based consultants at Boston Consulting Group, Korn Ferry International, McKinsey Company, and many Each chapter provides practical tips and easy to grasp models that will help new managers in China to be effective In CHINA CEO, we deliver what other Western authors can t first hand reflections based on over 100 years collective experience in China The book presents this rich knowledge in a readable, conversational style suitable for time constrained executives Each chapter gives specific advice on how to manage Chinese employees, work with Chinese business partners, communicate with headquarters, face competitors, battle intellectual property rights infringers, win over Chinese consumers, negotiate with the Chinese government, and adapt yourself and your family to life in China










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